Product teams love using aviation terms like “instrumentation” or “telemetry,” and not just because it makes us feel clever. Imagine you’re flying a plane at night: how do you know which direction you’re traveling? Do you have enough fuel? Are you going to crash into a mountain? Now imagine you’re…

A few years ago, I read Principles by Ray Dalio, and I became enamored with the concept of codifying my own. So, I borrowed the idea and started noting them down. This list — pieced together over the past few years — reflects what I believe are some of the…

80% of a product manager’s job is to discover the right product to build and drive organizational alignment. At the same time, ‘product discovery’ is often the most nebulous part of the job. So how do great product managers do this? While product discovery will never be easy, I’ll outline…